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In 2005 or so, I started writing a few books to help guitar players learn how to modify their guitar pedals. That being said, I bring you: “Why good things never come easy.”ĭon’t let anyone ever tell you “it can’t be done”, or that something is impossible. I also want to point out first and foremost: The business isn’t just me, it’s Jason, Alex, Jake, Cathy, Jeff, Jerry, Amanda (of course), Travis, Max, and just about everyone that’s ever worked for us. As you read the following paragraphs, please understand that I’m coming at this from a place of love, and a place of wanting to help you if you are starting a business, trying to run your guitar/amp/pedal/whatever business, or just feeling like things overall are feeling impossible… like it’s impossible to get ahead, and improve whatever it is that you’re going through right now. I know, I know, you don’t care about business, you care about tone, right? Of course, we all do! Regardless, I wanted to take a minute and write a piece that we can reference back to every time we get business questions (and to be honest, we get A LOT of questions about how we do our marketing).
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One of those being that our company became recognized by probably the worlds best business guru, Gary Vaynerchuk. In January a combination of things happened to me, and us as a company. Plus, Jason and Alex are way more interesting than I am. Well hey hey! Normally, I don’t write many of these blogs, normally because i’m too busy doing the youtube’s and the breadboarding (aka circuit design).